How Does Advertising Make Us Buy? [Infographic]
Ever wonder how advertising works to turn browsers into buyers? It sure doesn’t happen the way it used to. The challenge today is that online competition is stiff for everyone, and ads need to be on the cutting edge of attention-grabbing constantly.
What makes it even more challenging for advertisers to get their point across is the shortened attention spans that come with our inculturation by digital-age media. We are literally bombarded by online advertising every moment we spend on the Internet. Advertising is faster and sleeker now than its ever been, because it has to be.
A study published by Microsoft indicates that the average person loses concentration after 8 seconds of exposure to an ad. So if you’ve got a product that you want to promote and sell, you’ve got only a fraction of a person’s attention to do it.
The following infographic produced by Webpage FX puts digital-age advertising into perspective very nicely. Check it out below.
Most Recent Articles
Editor's note: This is an updated version of our article on critical thinking exercises that really stretch your learners' abilities, with even more activities added. Real critical thinking exercises seek truth. It takes daring and independent thought to...
Teachers and administrators have to be able to communicate effectively to get things done for the schools that they serve. However, actually forming great communication bonds between each other is sometimes easier said than done. We're hoping...
There’s no better gateway to future-focused learning than STEM education. In a word, STEM is fantastic. It has the power to really transform teaching, learning, and assessment in schools by cultivating exceptional problem-solving and creative thinking...